Community

  • Full Throttle Down the Hill!

    The Purple Frog team swapped dashboards for downhill racing as we took part in Krazy Races Telford, joining thousands of spectators for one of the town’s biggest community events. After months of planning, building and plenty of last-minute tweaks, our kart successfully made it down the course, earning an impressive 5th place overall. More importantly, the event gave us a fantastic opportunity to get involved with the local community,…

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  • Data careers in the classroom!

    Our Data Engineer, Laura-Jayne, recently attended Careers Day at Hayesfield Girls’ School in Bath, speaking with students about careers in data, technology and the opportunities available within the digital sector. Throughout the day, Laura shared insights into her role as a Data Engineer, the skills needed to succeed in the industry, and the different pathways that can lead into technology careers. Students had the chance to ask…

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  • The Maple Review UK Report: Exclusion and Enterprise

    The Maple Review UK Report: Exclusion and Enterprise

    The Maple Review is helping shape discussions around the future of UK SMEs and the role data, insight and innovation play in driving growth. Our Director, Hollie Whittles, was proud to contribute as part of the steering board, representing the views and challenges facing small businesses. Last week, Hollie attended the launch of The Maple Review UK Report: Exclusion and Enterprise at the House of Lords, representing the Federation of Small…

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  • Celebrating the stars of tomorrow at Telford College Awards

    Future talent took centre stage recently at the Telford College Student Awards, celebrating the achievements, dedication and determination of students from across the college. As a Governor at Telford College, Hollie Whittles was delighted to attend the event and join fellow governors, staff, families and supporters in recognising the outstanding accomplishments of learners from a wide range of disciplines. Events like these showcase the…

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  • AI101: cutting through the AI hype

    AI101: cutting through the AI hype

    We’ve kicked off our new AI101 series with Senior AI Engineer Lewis Prince, joined by Branden Millward, for a candid conversation about AI, careers and what organisations should really be focusing on. Together, they explored which AI use cases are currently overhyped, which opportunities deserve more attention, and how businesses can create genuine value by starting with the right problem, not just the technology. The discussion also covered…

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  • Purple Frog Data Director Awarded MBE for Services to Business, Female Entrepreneurship and Skills

    Purple Frog Systems Director Awarded MBE for Services to Business, Female Entrepreneurship and Skills

    Purple Frog Data is delighted to announce that its HR & InfoSec Director, Hollie Whittles MBE, has been recognised in His Majesty The King’s Honours List and awarded an MBE (Member of the Order of the British Empire) for services to business, female entrepreneurship and skills. The honour recognises Hollie’s long-standing commitment to supporting business growth, championing entrepreneurship, and helping shape the future skills…

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  • Baking Up Better Data: Microsoft Fabric and the Fabric Toolbox

    Recently, I presented a talk at the Birmingham Data User Group, titled “Stop Hand-Whisking Your Data: Faster Fabric Development with the fabric-toolbox”. On the back of that, I wanted to summarise the talk into a blog and share how you can use fabric-toolbox to enhance your Fabric development. Data engineering can feel abstract. Layers upon layers of transformation, movement, and logic that are hard to visualise at a glance. So, when talking…

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  • Judging the Next Generation of Entrepreneurs

    Young Enterprise Staffordshire County Showcase

    Our Senior AI Engineer Lewis Prince recently took part as a judge at the Young Enterprise Staffordshire County Showcase, where student teams presented the businesses they’ve built from the ground up. From pitching ideas to demonstrating their strategy and results, it was clear these young entrepreneurs are developing the skills that modern businesses rely on, from communication and creativity to problem-solving and commercial thinking. The…

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  • Businesses with purpose, not just profit – Jo Tutchener-Sharp’s incredible Scamp & Dude story

    Businesses with purpose, not just profit - Jo Tutchener-Sharp's incredible Scamp & Dude story

    Businesses with purpose, not just profit – Jo Tutchener-Sharp’s incredible Scamp & Dude story This morning’s FSB Big Networking event gave us something truly special. Alongside my co-host David Bell, I had the privilege of sitting down with Jo Tutchener-Sharp, founder of Scamp & Dude, a brand that proves a great business can also do extraordinary good in the world. Where it all began Scamp & Dude wasn’t born…

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  • Microsoft Fabric FabCon 2026 announcements that will transform your data stack

    What Microsoft just revealed about the future of enterprise analytics… Microsoft’s FabCon 2026 conference unveiled a transformative vision for enterprise data and AI integration. Rather than incremental improvements to existing tools, the announcements represent a fundamental architectural shift. Fabric is evolving from a passive data platform into an active intelligence layer that drives real-time, autonomous decision-making across…

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