Community Archives - Purple Frog Systems

Hollie Whittles Recognised in the West Midlands’ Inspiring Women in Tech 100
October 17^th, 2026 in Business, Business Intelligence, Community, News
We’re incredibly proud to share that Purple Frog’s Hollie Whittles has been named one of the Inspiring Women in Tech West Midlands 100 for 2026. Organised by Women in Tech Birmingham (WITBHAM), the recognition celebrates 100 women making an impact across the technology sector in the West Midlands. It highlights not only their professional achievements, but also the communities they support, the barriers they are helping to break down and the…
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What We Heard at Big Data LDN 2026
October 10^th, 2026 in Big Data, Business, Community, News
Another Big Data LDN done, and what a busy couple of days it was for Team Purple Frog! We headed to London to talk all things data, analytics and AI, and once the doors opened, it didn’t take long for the conversations to get going. Throughout the two days, our stand welcomed people from organisations at very different stages of their data journeys. Some came with specific technical challenges, while others were exploring what Microsoft Fabric…
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More Than Technology: Hollie Whittles MBE on Leadership, Resilience and Life Beyond Business
October 9^th, 2026 in Business, Community, News
What do running a business and performing in an orchestra have in common? As it turns out, quite a lot. Purple Frog’s Hollie Whittles MBE recently joined Joey Pinz on the Discipline Conversations podcast for a wide-ranging conversation about leadership, resilience, confidence and the experiences that have shaped her career. Hollie has built a career that spans two very different worlds. Alongside her work as a technology leader, she is also a…
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Purple Frog CEO Alex Whittles Named in the CIO 100 2026
October 8^th, 2026 in Business, Community, News
We’re delighted to share that Alex Whittles, CEO and Founder of Purple Frog Data, has been recognised in the CIO 100 Awards 2026. The CIO 100 celebrates technology leaders from across the UK who are driving innovation, delivering change and demonstrating the impact technology can have on organisations and the people within them. For Alex, the recognition reflects a career spent helping organisations get more value from their data and…
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FabCon Europe 2026: News from Barcelona!
October 6^th, 2026 in Blog, Community, Fabric, Microsoft Fabric
Last week me and the team were in Barcelona for FabCon Europe, alongside nearly 5,000 other data professionals. This year’s keynote had a clear message: Fabric is now the context for AI Microsoft’s pitch focused on Microsoft IQ (Work, Foundry, Web and Fabric IQ). Fabric IQ is the bit we care about. OneLake data, semantic model measures, ontologies and real-time signals, combined into something agents can reason over. Data flows in…
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One Week to Go Until FabFest 2026!
October 6^th, 2026 in Community, Microsoft Fabric
It’s nearly time! Next week, October 15, FabFest 2026 arrives at Millennium Point in Birmingham, bringing together the Microsoft data community for a full day of Microsoft Fabric and AI. Hosted by Purple Frog’s Joe Billingham, Lewis Prince and Hollie Whittles, FabFest is all about bringing the community together to learn, share ideas and hear practical insights from people working with the technology every day. And there are now just a…
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Purple Frog heads to FabCon Europe in Barcelona
September 30^th, 2026 in Community, Microsoft Fabric, News
It’s been a busy week for the frogs in Barcelona, with members of the Purple Frog team heading to FabCon Europe for a few days dedicated to Microsoft Fabric, data and AI. FabCon brings together the Microsoft Fabric community, from Microsoft experts and industry speakers to partners and data professionals, providing an opportunity to hear about the latest developments across the platform and see how organisations are putting the technology into…
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Hollie represents the UK & Ireland at GTIA ChannelCon in San Diego
August 28^th, 2026 in Business, Community, News
Hollie recently headed to San Diego for GTIA ChannelCon, joining channel leaders from around the world for a few days of conversations, connections and ideas about the future of the industry. Representing the UK & Ireland alongside Dan Scott, Hollie had the opportunity to meet people from across the global channel community, exchange perspectives and hear how organisations in different markets are approaching shared opportunities and…
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Purple Frog Wins GTIA Spotlight Award for IT Service Provider
July 31^st, 2026 in Business, Community, News
We’re delighted to announce that Purple Frog has been named IT Service Provider (ITSP) of the Year at the Global Technology Industry Association (GTIA) Spotlight Awards. The award recognises outstanding service providers that demonstrate excellence, innovation and a commitment to delivering exceptional value for their clients. Receiving this recognition is a proud milestone for Purple Frog and reflects the dedication of our entire team.…
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Double Microsoft MVP Success for Purple Frog
July 30^th, 2026 in Community, MVP, News
We’re delighted to celebrate Alex Whittles and Lewis Prince, who have both had their Microsoft Most Valuable Professional (MVP) awards renewed. The Microsoft MVP programme recognises exceptional technical experts who go above and beyond to support the global Microsoft community. From speaking at international conferences and user groups to creating technical content, mentoring others and sharing their expertise, MVPs play a vital role in…
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Alex Whittles (MVP)
Annabel Hemingbrough
Callum Bryant
Hollie Whittles
James Snow
Jeet Kainth
Joe Billingham
Jon Fletcher
Laura Adamson
Lewis Prince (MVP)
Matt Mair-Durrant
Nick Edwards
Tom Owen