AI Archives - Page 2 of 6 - Purple Frog Systems

The Difference Between Using AI and Integrating It
February 25^th, 2026 in AI, Artificial Intelligence, Blog, Business
Enter, The Conflation Problem There is a growing issue in the AI space. Many talks marketed as “AI strategy” are, in reality, basic training sessions on prompt writing, ChatGPT usage, or Copilot for Microsoft 365. There is no doubt that these are indeed useful skills as they improve productivity and increase confidence with new tools, but… they are not AI transformation. We are currently conflating three very different things:…
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From Downing Street to Shropshire: why AI skills must be at the heart of business growth
February 19^th, 2026 in AI, Artificial Intelligence, Machine Learning, News
From Downing Street to Shropshire: why AI skills must be at the heart of business growth Recently, I had the honour of spending an evening at Number 10 Downing Street for a reception on the future of AI innovation in the UK. Hearing directly from the Prime Minister about the UK’s ambition to become a world leader in artificial intelligence was both inspiring and reassuring. One year on from the AI Opportunities Action Plan, published in…
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Telford College Hosts First Employers Open Morning with Focus on AI and Cybersecurity
February 16^th, 2026 in AI, News, school engagement
Local businesses gathered at Telford College for the institution’s first-ever Employers Open Morning, filling the room for insightful talks on artificial intelligence and cybersecurity. The event was hosted by Carl Jones, who led discussions on how emerging technologies are shaping the future workplace. Principal Lawrence Wood unveiled ambitious plans for £18 million of capital investment, outlining a bold vision for the college’s…
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Why Guardrails Matter More Than Hype
February 13^th, 2026 in AI, Artificial Intelligence, Blog, News
AI has moved quickly from novelty to normality. Customer service bots, sales assistants, automated support agents, many organisations are now letting AI speak directly to customers under their brand. The capability is impressive. The governance often is not. A recent post on Reddit’s LegalAdviceUK forum highlights exactly why this matters. A business owner described how their AI chat assistant generated and offered an 80 percent discount code…
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AWS European Sovereign Cloud: Real Sovereignty or Just Cloud Marketing?
February 4^th, 2026 in AI, Blog, Cloud, Cybersecurity, News
In January 2026, Amazon Web Services launched its European Sovereign Cloud, a strategically independent cloud region designed to meet the strictest European data sovereignty, residency, and compliance requirements. But amid industry enthusiasm and regulatory scrutiny, critical questions remain. Is it truly sovereign, and how does it compare to similar offerings from Microsoft Azure and Google Cloud Platform? This article explores the technical…
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AI Warnings, Real Risks, and Why Businesses Should Not Panic
January 19^th, 2026 in AI, Artificial Intelligence, Blog
You may have seen recent headlines quoting former Google CEO Eric Schmidt warning that future AI systems (https://www.thecrimson.com/article/2025/12/2/google-ceo-ai-self-improvement/) could become difficult for humans to fully understand or control. These comments reflect genuine long-term considerations around autonomy, speed and governance, but much of the media coverage amplifies them into dramatic worst-case scenarios. For most organisations…
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Building an AI-Ready UK Workforce: Turning Insight into Action
December 19^th, 2025 in AI, Blog, Business
Artificial intelligence is already changing how work gets done across the UK economy. From healthcare and financial services to construction, clean energy and the creative industries, organisations are experimenting with AI to improve productivity, decision-making and service delivery. But as the AI Skills for the UK Workforce report makes clear, technology alone is not the challenge. Skills…
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Perception of AI-Generated Content: Copilot vs. Gemini vs. ChatGPT
November 29^th, 2025 in AI, Artificial Intelligence, Blog, Just For Fun
In this post, I’m diving into an experiment I conducted as part of a university assignment. The course focused on surveys, and I decided to explore whether people could detect AI-generated content compared to human-written copy. The results were intriguing, so let’s jump into my findings and see which AI tool comes out on top for me: Microsoft Copilot, Google Gemini, or OpenAI ChatGPT. (Just for fun!) My survey was titled “Perception…
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Jon and Lewis take on Shropshire Connectin’ Business Expo
November 27^th, 2025 in AI, News, Power BI
What happens when data and AI meet real business challenges? According to our Senior AI Engineer, Lewis, and Consultant, Jon, it starts with genuine conversations and practical solutions. At the Shropshire Chamber Connectin’ Business Expo, held at Shrewsbury Town Football Club, Lewis and Jon represented Purple Frog Systems and spent the day speaking with business leaders from across the region. The event brought together organisations…
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Hollie and Lewis Help Shape GTIA’s New Data & AI Guidebook
November 26^th, 2025 in AI, Artificial Intelligence, Business, Copilot, Machine Learning, News
Purple Frog Systems is proud to celebrate the significant contribution of Hollie Whittles and Lewis Prince to the creation of the GTIA Data and AI Handbook. A comprehensive resource designed to guide IT service providers through every stage of data and AI transformation. The handbook, developed in collaboration with the Global Technology Industry Association (GTIA), provides a practical and strategic framework for organisations seeking to…
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Alex Whittles (MVP)
Annabel Hemingbrough
Callum Bryant
Hollie Whittles
James Snow
Jeet Kainth
Joe Billingham
Jon Fletcher
Laura Adamson
Lewis Prince (MVP)
Matt Mair-Durrant
Nick Edwards
Tom Owen