AI

  • Lewis Prince Earns Nationally Recognised AI Skills Boost Badge

    We’re celebrating another achievement at Purple Frog Data, as our Senior AI Engineer and Microsoft MVP, Lewis Prince, has earned the AI Skills Boost Course Catalogue badge! The badge recognises Lewis’s continued commitment to developing practical artificial intelligence (AI) skills and applying them in the workplace. Awarded in alignment with the Skills England framework, the AI Skills Boost badge provides assurance that the learning…

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  • FabCon Europe 2026: What Fabric IQ, Foundry and Agents Mean for Data Engineers

    The biggest AI story from Barcelona wasn’t a model announcement. It was Microsoft making the case that agents are only as good as the data and definitions beneath them, which puts data engineering at the centre of the AI conversation. Here’s a quick map of the names, from the data layer up: Fabric: ingest, transform, store, govern and serve data. Home turf. Fabric IQ: business context (entities, measures, relationships) on top of your data…

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  • Purple Frog Data leaders to speak at Shropshire Chamber AI for Business event

    Purple Frog Data’s CEO Alex Whittles and Senior AI Engineer Lewis Prince will be speaking at the Shropshire Chamber of Commerce AI for Business Event on Monday 21st October 2026. The event brings together business leaders and technology professionals to explore the practical applications of artificial intelligence across industries. Alex and Lewis will share insights on implementing AI solutions, current trends in the sector, and how…

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  • Microsoft Foundry vs Claude: when should a business actually make the move?

    Microsoft Foundry vs Claude: when should a business actually make the move?

    I use AI every day. Claude for most of my writing and a fair bit of my code, ChatGPT when I want a second opinion, Copilot because it’s sat there in Teams whether I asked for it or not. That’s not unusual any more, and if you’re reading this you’re probably the same. The question I keep getting asked is this: “when do you stop using those tools and start looking at Microsoft Foundry?” Short answer; when the AI…

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  • How to control Azure Foundry token costs before they control you

    How to control Azure Foundry token costs before they control you

    Token costs in production can surprise you fast. That’s especially true with agentic workloads, where a single user action can fan out into five, ten, or more LLM calls under the hood. Without visibility, you won’t know there’s a problem until the bill arrives. By then, the damage is done. The good news: there are concrete, low-effort steps you can take right now. Here are four of them: 1. Set TPM limits on your deployments…

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  • Choosing the Right AI Tool: Copilot vs ChatGPT vs Claude Explained

    Purple Frog featured blog image showing a man with glasses and a beard in a Purple Frog branded black and purple polo shirt, standing with arms crossed and smiling at the camera. The headline 'Choosing the Right AI Tool: Copilot vs ChatGPT vs Claude Explained' is displayed in white text on the right side against a purple background with hexagonal design elements, code snippets, and the Purple Frog logo.

    If you’ve been following our Frog Blog, you’ll know we recently broke down the differences between ChatGPT and Claude, and which one your business should be using. We ended that post with a teaser: where does Microsoft Copilot fit into all of this? That’s exactly what we’re covering today. Copilot, ChatGPT, and Claude are the three AI tools businesses ask us about most. They’re not interchangeable, and choosing the…

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  • Stop Writing the Morning Trading Report, Automate It with AI

    The Morning Ritual Nobody Loves Every morning in retail, somewhere between 8am and 10am, someone pulls yesterday’s sales figures, checks the weather, tries to recall which promotion was running, consults the calendar for bank holidays, paydays, school terms or other significant trading periods and then drafts a few paragraphs for the leadership team. It is usually rushed and almost always takes longer than it should. What if it simply…

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  • What is Microsoft IQ?

    Featured image for Purple Frog blog post 'What is Microsoft IQ?' showing a man in purple and black branded clothing with arms crossed, smiling at the camera against a purple background with hexagonal pattern designs and a faded mobile device illustration.

    Enterprise AI is only as good as the context behind it. Microsoft IQ is the intelligence layer designed to give AI agents, and the people who rely on them, the business context they need to deliver genuinely useful, trustworthy answers and actions. Built across the Microsoft cloud stack, Microsoft IQ draws from three complementary sources: productivity signals, institutional knowledge, and live business data. Together, they form a shared,…

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  • ChatGPT vs Claude: Which AI Should Your Business Be Using?

    feature image for blog on chatgpt vs claude

    ChatGPT vs Claude: Which AI Should Your Business Be Using? Two AI models dominate the conversation when businesses start seriously evaluating AI tools: ChatGPT from OpenAI and Claude from Anthropic. Both are capable, well-supported, and improving rapidly. But they have meaningfully different strengths, and choosing the wrong one for your workflows can cost you time and money. Here is an honest, detailed look at both. The Models ChatGPT runs on…

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  • Wait, does ChatGPT actually think it’s 2024?

    A person wearing a black and purple Purple Frog branded polo shirt stands in front of a graphic background featuring a laptop screen and hexagon design elements. Text on the image reads: “Wait, does ChatGPT actually think it’s 2024?”

    Ever asked ChatGPT who won the Super Bowl last month, only for it to very over-confidently tell you about a game from two years ago? Or maybe you’ve asked Gemini for the latest update on the news, and it responded like it was still living in the glory days of 2024? It’s not that your AI has a bad memory, although it may seem that way, it’s actually what called: knowledge cutoffs. Welcome to the world of knowledge cutoffs. You could…

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