A Purple Frog Systems event graphic titled ‘How to use AI to understand customer feedback at scale.’ A purple robot holds a clipboard with a star rating, next to a smiling emoji icon. Event details show the session date as Thu, 12 Mar 2026, 12:00–13:00 GMT, online, with the presenter listed as Lewis Prince, Senior AI Engineer & Microsoft MVP

How to use AI to understand customer feedback at scale

On 12 March 2026, join our webinar to learn how organisations can use AI to analyse customer feedback at scale with our Senior AI Engineer and MVP, Lewis Prince.

A GTIA Data & AI Guidebook cover featuring the title ‘The Future is Data‑Driven: A Board‑Level Blueprint for AI Success’. The top section displays the GTIA logo and guidebook label. Below the title is a photo of two people seated at a table during a discussion.

GTIA Data & AI Guidebook

Written by Hollie and Lewis from Purple Frog Systems for GTIA, designed for leaders shaping data and AI strategy.

A Purple Frog Systems infographic titled ‘Artificial Intelligence Roadmap.’ The design outlines steps for adopting AI, including defining an AI strategy, building an AI‑ready culture, and attracting and retaining AI talent. Each step is numbered with orange circles, accompanied by short descriptions and illustrated purple frog graphics.

AI Roadmap

A step-by-step roadmap for planning AI adoption, from discovery to delivery and governance.

A Purple Frog Systems promotional graphic titled ‘Microsoft Fabric Foundations’. The design features the Purple Frog logo, a large Microsoft Fabric icon, and a background image of a laptop displaying analytics dashboards. A text box explains that the programme demonstrates the value of Microsoft Fabric and helps businesses scale to enterprise level.

Fabric Foundations Flyer

A quick overview of what Microsoft Fabric is, how it supports modern analytics, and where to start.

A Purple Frog Systems graphic advertising Power BI Training. The design features sections for Basic Level and Advanced Level, outlining topics such as navigating Power BI, understanding features, functional design, visualisation, filtering, enhanced design principles, and optimisation techniques. The layout uses purple and orange branding with icons and a geometric illustration at the top.

Power BI Training

Explore our Power BI training options built for business users, analysts, and teams looking to improve reporting and insight.

A promotional graphic featuring a white humanoid robot on a purple background. The text reads: ‘How businesses can use Agentic AI to work smarter,’ with ‘Agentic AI’ highlighted in orange. A label at the top says ‘MVP Lewis Prince.’ Circuit‑style graphics appear in the background.

How businesses can use Agentic AI to work smarter

A practical session exploring how Agentic AI can automate workflows, reduce manual effort, and improve decision-making across teams.

A Purple Frog Systems promotional graphic titled ‘Simulating Smart Manufacturing with Scalextric’. The design features a purple Scalextric-style Mini Cooper racing car with the number 306 on the door, positioned beside a curving racetrack on a purple background. Bold text in orange, white, and blue highlights the theme of smart manufacturing.

Simulating smart manufacturing in action

A case study video showing real-time analytics in a manufacturing-style environment, using live Scalextric, data and automation.

A Purple Frog Systems graphic titled ‘Automation Bias’. It explains what automation bias is and why it’s a problem, noting issues such as over‑trusting automated recommendations and missing contradictions. Two highlighted sections describe why automation bias occurs and its impact on decision‑making.

What is Automation Bias?

Understand automation bias, why it happens, and how to reduce risk when introducing AI into decision-making.

A Purple Frog Systems promotional graphic featuring a person with long blonde hair wearing a branded polo shirt and pointing towards bold text that reads: ‘How to integrate AI into your data strategy with Microsoft Fabric.’ The design uses a purple geometric background and includes the Microsoft Fabric logo.

How to integrate AI into your data strategy with Microsoft Fabric

Learn how to embed AI into a modern data strategy using Microsoft Fabric, from foundations through to scalable delivery.

A Purple Frog Systems graphic about spotting regulatory compliance issues in advertising photos using AI. The design features a large billboard with bold text reading ‘Regulatory Compliance in Advertising Photos with AI,’ and a person in a branded polo shirt reacting with their hands on their cheeks. A red ‘Watch now’ button is displayed at the bottom.

Watch AI flag non-compliant marketing images

In this AI Vision demo, we show how to automatically detect compliance risks in advertising and marketing campaigns.

Stylized illustration of a purple human figure with a rectangular orange panel on top of the head. Blue circuit-like lines extend outward from the panel, each ending in an orange circle, representing artificial intelligence or interconnected thinking.

AI do's and don'ts booklet

A practical guide to using Generative AI responsibly, outlining clear do’s and don’ts for safe, effective adoption.

Infographic titled ‘Are You Ready for AI Chatbots?’ branded with the Purple Frog logo. A cartoon robot head appears on the right. The infographic lists three checklist sections—Data and content readiness, Customer journey readiness, and Technical readiness—with icons beside each section and bullet‑point questions underneath.

AI chatbot readiness checklist

A practical checklist to assess your organisation’s readiness for AI chatbots, covering data, security, technical and ROI considerations.